Today, we’re pleased to announce the hiring of Sam Saliba as our Vice President of Product Strategy and Integrated Marketing Services. Saliba will leverage his extensive experience leading marketing teams at AAA video game brands as well as global technology companies to develop the go-to-market, launch, and in-market strategies for PTW’s yet-to-be-announced consumer products. Additionally, he will spearhead the future growth of our games marketing service. 

“Sam's wealth of experience and innovative mindset, as well as his dedication to excellence, align with our mission to bring our clients’ stories to the world,” said Deborah Kirkham, our Chief Executive Officer. “He’s a natural fit to build out our marketing capabilities and command a key area of growth for us in the future.” 

Saliba's history as a creative marketing veteran is celebrated for building brands that foster a strong community, having launched award-winning integrated campaigns that have trended on social media and engaged millions of active users. With over 15 years of experience working in the intersectionality between games and tech, Sam began his career as a game tester and has been credited in over 80 titles.  

“PTW has an outstanding reputation for delivering top-notch audio, QA, art, localization, and player support to its clients,” said Saliba. “I'm excited to dive in and work alongside the high-caliber global teams at PTW to deliver exceptional consumer-focused products in the near future.”